Red Cliffs Reload – 34 Hours Remain on Kickstarter

So many of us have worked together to prepare The Battle of Red Cliffs. After going through two launches on Kickstarter, the game itself is actually getting ready to print. No doubt, everyone, including all the backers, are looking forward to getting their hands on the game.

Sadly, as of this moment, we have 105 backers, raised $4,012 but with only 34 hours to go. Most likely we will loss the project.

Can the game be cheaper? Can there be more discount?

Kickstarter has become more of a pre-order platform for established publishers with well connected distribution. With a good size of print run, their games can be discounted after Kickstarter Campaign.

My last Kickstarter project, Di Renjie, can never go through distribution because of its high cost small print run. Now I have to sell the game by myself. Gamers can either buy them full price at the convention I attend or pay additional ship fee to receive them. There is no discount and no Kickstarter rewards at all.

It is exactly the same with Red Cliffs. A discount is only possible when the game goes through distribution with a large print run after the game is funded. And before funding becomes available, where do I find the discount. The project really need the fund to print. And seriously, if I want more money, board game design and self-publishing is the last thing to do, won’t you agree?

As the matter of fact, many games were funded but failed to deliver because they under estimate the “cost” beyond printing itself. Should we eager to satisafy the need of “discount” and put ourselves and entire project at risk?

That was pretty much what happened with Di Renjie. The $10 free shipping reward level put me under a very difficult situation. I shipped them anyway.

In the past few days, even today, I have talked to several people in regarding to a 3rd launch on Red Cliffs. But after giving it a lot of thought and calculation, I have decided to launch a new game … uSpy, a WWII espionage deck building game. Information including rulebook and print ‘n play prototype can be found on http://sunrisetornado.com/?page_id=636

Last, I can’t thank so many of you enough for helping me with Red Cliff, especially E.R. Burgess and Krestin. It is sad to me that I am not able to deliver a game that we all look forward to play. There is no greater pleasure than discover positive reviews and feedback on your game. I really wish Red Cliffs can be one of the game.

It is quite late now, and Red Cliffs has 33 hours to go. Thank you for supporting the project and hope you understanding the reasons not having a 3rd launch.

Sweet dream everyone 🙂

Nite …

Ta-Te